Mailchimp Review
The most recognizable email marketing tool for beginners
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Mailchimp is the default choice for first-time email marketers. Brand recognition is huge, free plan covers 500 subscribers, and the interface gets you to your first campaign in under an hour.
Good for small businesses sending their first campaigns. Once deliverability and automation depth matter, most businesses migrate to AWeber or ActiveCampaign.
What we like
- Most recognizable brand in the category
- Easiest onboarding for first-time senders
- Free plan for up to 500 subscribers
- Website builder included
- Large template library
What could be better
- Deliverability lags behind competitors
- Steep pricing past 5,000 subscribers
- Automation builder lacks depth
- History of downgrading features mid-subscription
- No recurring cash affiliate program
The Bottom Line
Mailchimp earns a 4.0/5 rating. A solid option worth considering based on your specific needs. The commission structure pays well for each qualified referral.
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